Design Center Sourcebook

The Design Center Sourcebook audience is upscale, design-minded and
solution-oriented.

Designers, old-house owners, and those planning to become stewards of old houses covet this special-edition product directory. With a year long shelf life, Design Center Sourcebook is the reference tool of the old-house restoration industry.

America’s old house aficionados refer to its pages for guidance again and again. A listing in this book is an implied endorsement making it a great choice for promoting period-style furnishings, decor, building and restoration products.

Meet the Design Center Sourcebook audience:

Meet the Design Center Sourcebook Audience

Designers, old-house owners, and those planning to become stewards of old houses covet this special-edition product directory. America’s old house aficionados refer to its pages for guidance again and again. A listing in this book is an implied endorsement making it a great choice for promoting period-style furnishings, decor, building and restoration products.

Advertising opportunities include category sponsorships, display ads ranging from full page to 1/12, and enhanced listings.

The 2011 Design Center Sourcebook will enjoy two newsstand releases. Two on-sale dates, two audience reaches, two exposures for your products!

Printed once a year as a special issue, The Old-House Interiors Design Center Sourcebook is one of a kind, a selective yet comprehensive authority on products and services appropriate for the restoration/renovation market—and also for the upscale decorating market. It is a lavish book with an oversize trim, varnished cover, full-color editorial, and an easy- to-use format.

The annual Sourcebook is the definitive guide to period-inspired home products, from tile floors to wing chairs, hooked rugs to brass faucets. A full range of sub-categories fall under these headings: House & Garden, Kitchens, Revival Baths, Wall & Floor Tiles, Flooring, Walls & Ceilings, Hardware, Lighting, Curtains to Carpets, and Furniture & Decorative Accessories.

Ad Closing: February 18, 2011
Ad Materials Due: February 25, 2011
On Sale Date: May 17 & August 23, 2011

The Design Center Sourcebook presents hundreds of companies who, in the opinion of the editors, offer excellent products and good value to those creating period-inspired interiors. Editorial endorsement is implied as we search out the small company selling high-quality wares direct to the customer, but also the appropriate specialty lines of major manufacturers. We favor companies of high reputation, products with true authenticity, beautiful and timeless materials, and groundbreaking designers who are using a period vocabulary. This book provides a unique editorial environment for your message.

Web navigation: The Sourcebook offers further contact for companies listed, citing their websites and helping highly qualified prospects navigate the web and bringing them to your site.

Fresh audience: A quality bookstore item with a $12.99 cover price, the Sourcebook delivers new customers at a very reasonable ad rate. It is a “keeper” book referred to again and again for a year or more. Additional sales are to the most avid and active readers of Old-House Interiors, Old-House Journal, Arts & Crafts Homes, and Early Homes magazines, plus Old-House Live show attendees.

Sincerely,
Patricia Poore
Editor, Design Center Sourcebook